Hero MotoCorp Enters France with the launch of Hunk 440
Hero MotoCorp has made its entry into the French market through a partnership with GD France, launching the Hunk 440 motorcycle at €3,599. The Hunk 440 features a 440cc engine, producing 27 bhp and 36 Nm of torque, alongside advanced technology and design elements. GD France aims to establish over 30 dealerships by 2025, increasing to over 50 by 2026. The initiative is part of Hero's broader European expansion strategy, emphasizing quality, reliability, and an appealing ownership experience for riders.
Hero MotoCorp Enters France with the launch of Hunk 440
Hero MotoCorp, one of the world’s largest two-wheeler manufacturers, has announced its entry into the French market in collaboration with GD France. The launch event took place at the UTAC Mortefontaine proving ground near Paris, a well-known automotive testing facility. This expansion follows the company’s recent forays into Italy, Spain and the United Kingdom, strengthening its presence across Europe.
Hero Hunk 440
Hero MotoCorp launched the Hunk 440 as the flagship model in France at a starting price of €3,599 (including VAT). Positioned in the A2 performance category, the motorcycle is powered by a 440cc engine that produces 27 bhp at 6,000 rpm and 36 Nm of torque at 4,000 rpm. Hero Hunk 440 sits on a high-tensile steel trellis frame, dual-channel ABS, USD forks by KYB and a digital TFT display with connectivity and navigation functions. The Hunk 440 will be available in two colour options: Twilight Blue and Phantom Black.
Distribution and Network Expansion Plans
Under the new partnership, GD France will distribute Hero motorcycles through a network of more than 30 dealerships across major French cities by the end of 2025. The network is expected to grow to over 50 outlets by 2026, with complete deployment planned by 2028.
Hero MotoCorp is also planning to establish a network of service centres to provide after-sales support and warranty services. Customers will receive a standard three-year warranty with an additional two years offered as part of the launch package.
Sanjay Bhan, Executive Vice President, Hero MotoCorp, said, "Building on our presence in Italy, Spain, and the UK, Hero MotoCorp’s entry into the France market marks another milestone in our journey of global expansion. Our partnership with GD France, further strengthens our European footprint. The launch of the Hunk 440 reflects our deep understanding of French riders and their expectations for reliability, superior-quality and performance-driven machine. The new Hunk 440 not only delivers on these expectations but also offers an ownership experience that is both accessible and aspirational. This unique combination of superior engineering, refined design and long-lasting performance is set to disrupt the current segment and offers the first-time owners as well as seasoned enthusiasts alike the opportunity to begin their motorcycling journey with a true sense of limitless freedom.”
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