GST Rate Cut: Lexus EX, NX, RX, LM, LX Get Price Drop of Up to Rs 21 Lakh in India
Lexus, Toyota's luxury division, has announced a price reduction across its entire lineup in India, following a GST revision. Effective from September 22, 2025, prices will be lowered by up to Rs 21 lakh on various models, including the ES, NX, RX, LM, and LX. Other luxury brands, such as Mercedes-Benz and Audi, are also implementing price cuts. Lexus India President Hikaru Ikeuchi expressed gratitude for the GST reform, emphasizing the company's commitment to enhancing customer experiences during the festive season.
Lexus EX, NX, RX, LM, LX Prices Reduced in India by up to Rs 21 Lakh: All Details
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Lexus has announced price cuts of up to Rs 21 lakh across its model lineup in India, which is significantly higher than the reductions by competitors like Mercedes-Benz, which capped its cuts at Rs 11 lakh. This aggressive pricing strategy by Lexus reflects its commitment to passing on the benefits of the GST rate cut to customers, potentially enhancing its competitive position in the luxury segment.
The 2025 Lexus NX 350h has introduced several enhancements, including improved noise insulation materials for a quieter cabin, an upgraded AC filter for better air quality, and uphill assist control for improved driving performance on inclines. Additionally, it offers two new exterior color options, enhancing its aesthetic appeal in the competitive midsize SUV market.
The Lexus ES has played a crucial role in the brand's sales success in India, accounting for approximately 55% of total sales in the first half of 2024. This sedan is manufactured locally under the 'Make in India' initiative, which has helped Lexus strengthen its market presence and build customer trust through localized production and tailored offerings.
The Lexus RX500h is powered by a 2.4L turbocharged four-cylinder engine, producing 268.2 bhp and 460 Nm of torque, combined with two electric motors. In contrast, the RX350h features a hybrid engine that provides less power. The RX500h offers enhanced performance, making it suitable for buyers seeking a sportier driving experience while still enjoying the luxury and comfort Lexus is known for.
Lexus India offers an extended warranty of 8 years or 160,000 km for all new models sold from June 2024. This comprehensive warranty reflects the brand's commitment to quality and reliability, providing customers with peace of mind regarding their investment. Such offerings are crucial in the luxury segment, where buyers often seek assurance of durability and after-sales support.
Lexus Detailed Price Cut:
| Model Name | Ex-Showroom Price Reduction |
| ES 300h | Rs 1,47,000 |
| NX 350h | Rs 1,58,000 |
| RX 350h | Rs 2,10,000 |
| RX 500h | Rs 2,58,000 |
| LM 350h | Rs 5,77,000 |
| LX 500d | Rs 20,80,000 |
Management’s Viewpoint
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