Maruti Suzuki To Set Up Integrated Traffic Management System In Gurugram Under CSR Initiative

Maruti Suzuki, GMDA and Utkrisht Society for Safe Haryana signed a Memorandum of Agreement (MoA) to establish the Integrated Traffic Management System (ITMS). The system will be set up and maintained by Maruti Suzuki and integrated with GMDA’s existing infrastructure.

The ITMS will be installed and maintained at 23 junctions across 4 road stretches covering 40 kilometers in Gurugram aided by 400 cameras and radar system. This project is funded as a CSR initiative by MSIL. The ITMS for these cameras will be set up by Maruti Suzuki and integrated with GMDA system.

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Shyamal Misra, IAS, Chief Executive Officer, Gurugram Metropolitan Development Authority said, “With the rapid development of Gurugram, the challenges associated with traffic have increased multi-fold in the city. I am sure that Maruti Suzuki’s initiative will be helpful in effectively detecting traffic violations, improving law enforcement, and enhancing road safety.”

The ITMS will detect and record various traffic violations, including:

Once a violation is identified, the system will capture the vehicle’s registration number and relay the data to the Integrated Command and Control Centre (ICCC).

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Rahul Bharti, Executive Officer, Corporate Affairs, Maruti Suzuki India Limited said, “We thank GMDA and Gurugram police for entrusting us with this responsibility to strengthen the traffic enforcement process in Gurugram. Our initiative will support the Gurugram Police to promote road safety and create a culture of compliance and safe driving. Road accident is an area of grave concern in India. Over 1.7 lakh lives were lost in road accidents in 2023 in the country. This translates to one death every three minutes.[1] Human errors are a prominent cause of road accident fatalities. Electronic traffic surveillance and subsequent enforcement of road safety regulations will discourage dangerous driving and traffic violations. Over time, this will lead to improved compliance in the city.”