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FADA President Highlights Role Of Auto Dealers In India’s Mobility Ecosystem At HPCL Presents Times Drive Auto Summit & Awards 2025
At the HPCL Times Drive Auto Summit & Awards 2025, FADA President C.S. Vigneshwar highlighted the role of auto dealers as the first customers of manufacturers and their contribution to data transparency. He emphasized FADA's initiatives to support dealers and prepare them for future challenges, including digital retailing and electric mobility, stating that dealers should be viewed as partners in the mobility ecosystem.
Times Drive Desk
Updated Mar 26, 2025, 02:10 PM IST
FADA President Highlights Role Of Auto Dealers In India’s Mobility Ecosystem At Times Drive Auto Summit & Awards 2025
At the HPCL Times Drive Auto Summit & Awards 2025, C.S. Vigneshwar, President of the Federation of Automobile Dealers Associations (FADA), addressed key industry stakeholders. He discussed the role of automobile dealers in the value chain, their contribution to data transparency, and initiatives aimed at preparing the sector for future challenges.
The Role of Auto Dealers in the Industry
C.S. Vigneshwar, President of FADA, spoke at the Times Drive Auto Summit & Awards 2025, where he highlighted the contribution of automobile dealers in the industry. He emphasized that dealers are the first customers of manufacturers, handling financing, marketing, and distribution. He also noted their role in providing real-time customer insights, which influence industry strategies.
Contribution to Market Data and Policy Making
FADA collects and shares real-time data on vehicle sales, which serves as an important reference for manufacturers, policymakers, and analysts. Vigneshwar pointed out that while wholesale data shows vehicle dispatches, FADA’s data reflects actual customer demand. He explained that this data-driven approach helps the industry make informed decisions regarding production and market trends.
Challenges Faced by Dealers
He addressed past industry disruptions, such as the BS4 to BS6 transition and post-pandemic recovery, where dealers absorbed market shocks. He also spoke about how FADA has worked to support dealers in times of regulatory changes, ensuring stability for businesses.
Initiatives for Industry Growth
FADA has launched several initiatives aimed at preparing the dealer network for upcoming industry transformations:
- GenX Initiative: Encourages leadership development among new-generation auto dealers.
- Women in FADA (WIFT): Aims to increase the participation of women in auto retail.
- Two-Wheeler Vertical: Focuses on the specific needs of India’s largest vehicle segment.
- FADA Academy: Provides training for dealers on digital marketing, financial management, and customer service through partnerships with institutions like IIT Delhi and Narsimhaji Institute of Management and Science.
Evolving Role of Dealerships in Mobility
Vigneshwar highlighted how global dealer networks are adapting to changes, including digital retailing, electric mobility, and fleet services. He emphasized that in India, dealerships are adopting new technologies and focusing on customer experience. He stated that dealers should be seen as partners in the mobility ecosystem rather than just intermediaries.
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