Sagree Sardien To Lead Sales And Marketing At Mercedes-Benz Vans

Sagree Sardien will assume the role of Head of Sales & Marketing at Mercedes-Benz Vans starting May 1, 2025. She is currently the Head of Region Overseas at Mercedes-Benz Cars and will replace Klaus Rehkugler, who will transition to lead the newly established Product Management division at Mercedes-Benz Cars. As Head of Sales & Marketing for Mercedes-Benz Vans, Sardien will oversee the brand’s sales strategy and market positioning.

Sardien joined Mercedes-Benz in 2008 as Head of Operations at Daimler Fleet Management in South Africa. Over the years, she has held roles in sales, product management, aftersales, logistics, and distribution. She was also involved in implementing the direct sales model in South Africa in 2017.

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In 2018, she moved to Stuttgart as Head of Market Management for multiple regions, including Japan, Korea, Australia, Turkey, South Africa, the Middle East, and Egypt. In 2021, she was appointed CEO & President of Mercedes-Benz Malaysia and oversaw operations in Malaysia, Singapore, and Indonesia, along with ten General Distributors.

Since 2023, Sardien has served as Head of Marketing & Sales for Mercedes-Benz Cars Overseas, managing sales and marketing across 120 markets. She has also held board positions for various Mercedes-Benz entities in the region.