Volkswagen Strengthens Punjab Network With New Sales Facility In Ludhiana

Volkswagen India has inaugurated a new sales touchpoint in Ludhiana, Punjab. The facility is located on Ferozepur Road and it is aimed at increasing accessibility to the company’s vehicles in the region. It features a display area for three models—Taigun, Virtus and Tiguan.

With the new sales outlet, Volkswagen will now have 11 sales and seven service facilities in Punjab. The company recorded a 26% sales growth in the state last year and continues to expand its presence to meet demand.

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Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, said, “The launch of Volkswagen Ludhiana is a significant step towards our Punjab growth story. Last year, we were able to establish a growth of 26 % in the state with customers in Punjab looking to own premium mobility solutions that really redefine the thrill of driving. As Ludhiana is a thriving territory for us, we are excited to make the Volkswagen experience even more accessible to our customers here, ensuring a seamless and personalized experience of our powerful, safe and feature loaded cars. This expansion underscores our commitment to creating a premium automotive destination that reflects the aspirations of Ludhiana's discerning customers.”

The Ludhiana facility is managed by Saravdeep Lally and has a team of 10 staff members. Customers can visit the outlet to explore Volkswagen’s offerings, which include vehicles rated five stars in Global NCAP safety tests.

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Tarsem Singh Lally, Managing Director, Lally Motors Pvt. Ltd., added, “We are happy to bring the thrilling experience of driving a Volkswagen to our esteemed customers in Ludhiana (Ferozepur Road) to cater and service the Ferozepur Road and South City customers with a team of highly trained professionals, we are prepared to offer an exceptional car buying experience and look forward to being an integral part of the growing Volkswagen footprint in the region. This is our nineth Volkswagen Showroom in Punjab & the Tri-City Region”