MG Windsor EV Pro Price Hiked in India by Rs 21,000, Check New Prices Here
MG, a Chinese-owned British automaker, has raised the price of its Windsor EV Essence Pro model by Rs 21,200, bringing the ex-showroom price to Rs 18.31 lakh. The new Windsor Pro features a 52.9 kWh battery, delivering 134.14 bhp and a range of 449 km. It includes advanced technologies like Vehicle-to-Load and Vehicle-to-Vehicle capabilities. Safety is enhanced with a Level 2 ADAS, offering multiple assistance features. Additionally, MG provides attractive aftersales initiatives, including a lifetime battery warranty and assured buyback options.
MG Windsor EV Pro Gets a Price Hike of Rs 21,200, Now Priced at Rs 18.3 Lakh
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The MG Windsor EV is available in three variants: Excite, Exclusive, and Essence. The Excite starts at Rs 13.49 lakh, the Exclusive at Rs 14.49 lakh, and the top-end Essence at Rs 15.49 lakh. Each variant comes with unique features, such as the Exclusive having a larger infotainment display and the Essence offering premium features like a panoramic roof and advanced audio system. The pricing and features can significantly influence customer choice depending on their budget and desired specifications.
The Battery-as-a-Service (BaaS) model allows customers to purchase the MG Windsor EV at a lower upfront cost, with the battery rented separately. For example, the Windsor can be priced at Rs 9.99 lakh plus a rental fee of Rs 3.5 per kilometer for battery usage. This model offers flexibility and can lower the initial financial barrier for customers considering an electric vehicle, allowing them to pay based on usage rather than owning the battery outright.
The MG Windsor EV Pro is equipped with Level 2 Advanced Driver Assistance Systems (ADAS), which includes 12 features such as Adaptive Cruise Control, Lane Departure Warning, and Traffic Jam Assist. These features enhance safety by providing audio, visual, and haptic alerts to the driver, improving overall driving safety and convenience. Such advanced systems are becoming increasingly important in modern vehicles to assist drivers in various driving conditions.
The MG Windsor EV features a 38 kWh battery with a range of 332 km, while the Windsor Pro boasts a larger 52.9 kWh battery with a range of 449 km. This performance positions it competitively within the growing EV market in India, where range anxiety is a significant concern for consumers. Compared to other models like the MG ZS EV, the Windsor offers a unique combination of features and price points tailored for urban consumers seeking a practical electric vehicle.
MG offers an attractive aftersales support package for the Windsor EV, including a 3-3-3 initiative that consists of three years of unlimited vehicle warranty, three years of roadside assistance, and three free labor services. Additionally, first owners receive a lifetime warranty on the battery and an assured buyback option at 60% of the vehicle's value after three years, which enhances customer confidence and satisfaction.
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