Lexus India Records Higher Demand for LM and LX Models in CY25

Lexus India reported higher demand for its LM and LX models in CY 2025, with these two vehicles contributing nearly one-fifth of total sales. The RX also posted year-on-year growth, supporting the brand’s presence in the luxury SUV segment.

Lexus India Records Higher Demand for LM and LX Models in CY25

Lexus India Records Higher Demand for LM and LX Models in CY25

Lexus India reported steady demand for its premium vehicle range during calendar year 2025. The LM and LX models together posted a 50 percent year-on-year growth in volumes and accounted for close to 19 percent of the company’s total sales for the year. This indicates a growing share of higher-priced vehicles within Lexus’ India portfolio.
Japanese automaker stated that the RX model emerged as a key growth driver, achieving 18 percent growth in calendar year 2025 compared to the previous year, with a 22 percent contribution to overall sales.

Lexus LM and LX Demand Pattern

The Lexus LM and LX sit at the top of Lexus’ model range in India and primarily attract customers looking for large luxury vehicles. The LM 350h has seen continued interest since its introduction.
The LX 500d has also recorded consistent demand. The full-size SUV has found buyers looking for a combination of road presence, long-distance comfort and off-road capability, contributing to its share in Lexus’ overall sales mix.

Customer Support and Ownership Programmes

Lexus India continues to provide standard ownership coverage across its range. This includes Lexus Luxury Care, an eight-year vehicle warranty, multiple service package options and five-year roadside assistance. These offerings remain part of the brand’s after-sales framework in the Indian market.
Hikaru Ikeuchi, President, Lexus India, said, “We are immensely thankful to our guests for their trust and support throughout 2025. The strong performance of our halo ultra-luxury models, LX and LM, reflects their confidence in Lexus and our dedication to delivering exceptional products and experiences that continue to push boundaries. As we move into 2026, we are encouraged by the outlook for luxury vehicles in India and will remain focused on delivering even more exciting offerings and memorable experiences.”

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