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Snapdragon For India Auto Day 2025: Mahindra Bets on Qualcomm Chips for Smart, Safe EVs
At the Snapdragon for India Auto Day 2025, Mahindra's Velusamy R discussed the significant impact of Qualcomm's chipsets on connected vehicles. He highlighted the successful integration of Snapdragon 6150 in the XUV700, which boosted sales with innovative features. Looking ahead, Mahindra's collaboration with Qualcomm for the Snapdragon 8295 chip aims to elevate the Born Electric range with advanced AI, safety, and user experience enhancements. Velusamy emphasized India's automotive technology potential and the importance of Qualcomm's role in developing future-ready solutions for a global market.
Times Drive Desk
Updated Jul 30, 2025, 05:44 PM IST
Velusamy R of Mahindra Praises Qualcomm-Powered Tech at Snapdragon Auto Day 2025
Velusamy R, President – Automotive Technology and Product Development at Mahindra & Mahindra, highlighted the transformative role of Qualcomm’s advanced chipsets in Mahindra’s connected vehicle journey at the Snapdragon for India Auto Day 2025, held at Bharat Mandapam.
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Sharing the stage with global automotive leaders, Velusamy recalled Mahindra’s early adoption of Qualcomm’s Snapdragon 6150 chip in the XUV700, which introduced features like 360-degree camera views and video-linked turn indicators. “It gave customers unmatched driving confidence,” he said, noting how the tech-led variant soon accounted for 80% of sales.
Building on that success, Mahindra partnered with Qualcomm to integrate the powerful Snapdragon 8295 chip into its upcoming Born Electric (BE) range. “This chip brings next-level processing, AI capabilities and strong cybersecurity. It’s what powers safety alerts, smart mapping and an immersive user experience,” Velusamy said.
He also shared a real-life use case, where a woman in the U.S. monitored her mother’s emergency hospital trip in India via an in-car communication system. “That’s the real power of this technology reliability, safety and care,” he noted.
Velusamy stressed India’s potential to leapfrog in automotive tech with its scale and talent. “Q is the new IQ for cars,” he said, crediting Qualcomm and Mahindra’s joint engineering teams for building localised, future-ready solutions.
Snapdragon Auto Day serves as a strategic platform for industry leaders, OEMs, Tier 1 supplier, and ecosystem partners to explore the future of connected, software-defined vehicles powered by Snapdragon technologies. The event underscores Qualcomm’s commitment to driving intelligent, secure and sustainable mobility built in India, for India, and the world.
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