Honda Crosses 50,000 Unit Sales Milestone Of ADAS Enabled Cars In India

The Indian division of the Japanese automaker Honda has today announced a new unique sales landmark in the country. The company has shared that it managed to sell over 50,000 units of passenger vehicles in India laden with ‘Honda Sensing’ which is a camera based ADAS. Sharing this update the company highlighted this as a major feat in the area of road safety.

This new sales milestone also aligns with the company’s global vision of achieving zero traffic collision and road accident fatalities involving Honda automobiles by 2050. The information shared by the company outlines that inclusion of advanced safety features in vehicles as a quintessential step towards improving road safety for drivers, occupants and pedestrians.

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Honda currently offers Honda Sensing ADAS features in four out of five products in its product lineup in the country including - new gen Amaze, City, Elevate and City e:HEV. The Honda City e:HEV was the first product from Honda in India to get ADAS features back in May 2022, followed by City, Elevate and the new gen Amaze. The 3rd gen Amaze is also the most affordable car in India to come equipped with ADAS features.

The company also offered sales insight of the ADAS enabled cars in India where 60 percent of Elevate buyers chose ADAS enabled models, 95 percent of the City buyers chose ADAS enabled models and 30 percent of the Amaze buyers chose ADAS enabled models.

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Kunal Behl, Vice President, Marketing and Sales, Honda Cars India Ltd. said, “Achieving the milestone of 50,000 ADAS-enabled vehicles on Indian roads reflects our unwavering commitment to enhancing safety for all. This achievement not only aligns with our global safety vision but also demonstrates the growing preference and acceptance of Indian consumers to advanced driver assistance technologies.”