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Citroen C3 Live (O), Aircross X Max 5-seater variants Launched in India: Price, Features and More
Citroen has launched two new variants in India: the C3 Live (O) and the Aircross X Max 5-seater, adopting a bookings-led production model. This approach aligns production with customer demand rather than dealer inventory. The Aircross X Max Turbo features a five-seat configuration with improved knee room and seating flexibility, priced at Rs 12.41 lakh. The C3 Live (O) enhances the standard variant with added convenience features, retailing at Rs 5.49 lakh. Citroen's strategy aims to respond swiftly to customer needs and enhance value.
Keshav Rajput
Updated Jan 29, 2026, 01:03 PM IST
Citroen C3 Live (O), Aircross X Max 5-seater variants Launched in India: Price, Features and More
Citroen has introduced two new variants in India: the C3 Live (O) and the Aircross X Max 5-seater, under a bookings-led production approach. Both models are available only against customer bookings and focus on specific feature and layout updates. Citroen said the two variants are part of a demand-sensing model where production is aligned with customer bookings rather than dealer inventory. Variant decisions are based on inputs from retail data, digital feedback and dealer responses. Customers are informed of delivery timelines at the time of booking.
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Citroen Aircross X Max Turbo (5-Seater)
The Aircross X Max Turbo is offered in a five-seat configuration, replacing the earlier three-row layout for this variant. Changes focus on second-row space and seating flexibility.
Key updates
- 60 mm increase in second-row knee room
- Rear centre armrest with cupholders
- Three-step reclining rear seats
- The variant is available with a turbo petrol manual transmission and is offered in three exterior colour options.
Price
- Rs 12.41 lakh (ex-showroom, manual)
Citroen C3 Live (O)
The C3 Live (O) adds a bundled set of features over the standard Live variant. It is aimed at buyers looking for added convenience and infotainment features.
Key features
- Leatherette seat upholstery
- 10.1-inch touchscreen infotainment system
- Android Auto and Apple CarPlay support
- Rear-view camera
- Wheel covers and exterior cladding elements
- The variant is offered in a single exterior colour.
Price
- Rs 5.49 lakh (ex-showroom)
Availability and Next Steps
Both the C3 Live (O) and Aircross X Max 5-seater are available through bookings only. The company stated that additional variants could be introduced using the same approach based on customer demand.
Kumar Priyesh, Business Head and Director, Automotive Brands, Stellantis India, said, “Guided by the Citroën 2.0 strategy for India we listen closely, act quickly and build what customers ask for. By moving to a bookings‑led mechanism for select variants, we can align capacity with real demand, sharpen our portfolio and bring stronger value to customers. The Aircross X Max Turbo (5‑seater) and C3 Live (O) are the first outcomes under this approach, with rolling actions planned. This is just the beginning as we remain agile to demand signals.”
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