Citroen C3 Live (O), Aircross X Max 5-seater variants Launched in India: Price, Features and More

Citroen has launched two new variants in India: the C3 Live (O) and the Aircross X Max 5-seater, adopting a bookings-led production model. This approach aligns production with customer demand rather than dealer inventory. The Aircross X Max Turbo features a five-seat configuration with improved knee room and seating flexibility, priced at Rs 12.41 lakh. The C3 Live (O) enhances the standard variant with added convenience features, retailing at Rs 5.49 lakh. Citroen's strategy aims to respond swiftly to customer needs and enhance value.

Citroen C3 Live (O), Aircross X Max 5-seater variants Launched in India: Price, Features and More

Citroen has introduced two new variants in India: the C3 Live (O) and the Aircross X Max 5-seater, under a bookings-led production approach. Both models are available only against customer bookings and focus on specific feature and layout updates. Citroen said the two variants are part of a demand-sensing model where production is aligned with customer bookings rather than dealer inventory. Variant decisions are based on inputs from retail data, digital feedback and dealer responses. Customers are informed of delivery timelines at the time of booking.

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How does the Citroen Aircross X compare to the Hyundai Creta in terms of engine options?

The Citroen Aircross X offers two engine options: a 1.2L naturally aspirated petrol engine producing 80.87 bhp and a 1.2L turbocharged petrol engine generating 108.49 bhp. In contrast, the Hyundai Creta provides a broader range of engines, including a 1.5L turbocharged petrol engine with 157.57 bhp and a 1.5L diesel engine with 113.98 bhp. This variety gives Creta an edge in performance choices.

What safety features are available in the Citroen Aircross X?

The Citroen Aircross X is equipped with several safety features, including six airbags, electronic stability program (ESP), hill-hold assist, anti-lock braking system (ABS) with electronic brakeforce distribution (EBD), and rear parking sensors. These features enhance the vehicle's safety profile, making it competitive in its segment.

What are the new features introduced in the Citroen Aircross X compared to its predecessor?

The Citroen Aircross X features several upgrades over its predecessor, including a 360-degree camera with satellite view, ambient lighting, and a new in-car assistant called CARA AI, which recognizes multiple languages. Additionally, it boasts enhanced interior comforts like ventilated front seats and a more user-friendly infotainment system.

What are the pricing differences between the Citroen Aircross variants?

The Citroen Aircross is available in various configurations, with prices ranging from Rs 8.29 lakh for the base 5-seater variant to Rs 13.49 lakh for the top-end 7-seater variant. This pricing strategy allows for a wide range of options catering to different customer needs and budgets.

What are the unique features of the limited edition Citroen Aircross Xplorer?

The limited edition Citroen Aircross Xplorer comes with unique accessory packages that include features like footwell lighting, a dashcam, illuminated sill plates, and body decals. Customers can choose between a standard pack and an optional pack that includes additional entertainment features, enhancing the vehicle's appeal for adventure seekers.

Citroen Aircross X Max Turbo (5-Seater)

The Aircross X Max Turbo is offered in a five-seat configuration, replacing the earlier three-row layout for this variant. Changes focus on second-row space and seating flexibility.
Key updates
  • 60 mm increase in second-row knee room
  • Rear centre armrest with cupholders
  • Three-step reclining rear seats
  • The variant is available with a turbo petrol manual transmission and is offered in three exterior colour options.
Price
  • Rs 12.41 lakh (ex-showroom, manual)

Citroen C3 Live (O)

The C3 Live (O) adds a bundled set of features over the standard Live variant. It is aimed at buyers looking for added convenience and infotainment features.
Key features
  • Leatherette seat upholstery
  • 10.1-inch touchscreen infotainment system
  • Android Auto and Apple CarPlay support
  • Rear-view camera
  • Wheel covers and exterior cladding elements
  • The variant is offered in a single exterior colour.
Price
  • Rs 5.49 lakh (ex-showroom)

Availability and Next Steps

Both the C3 Live (O) and Aircross X Max 5-seater are available through bookings only. The company stated that additional variants could be introduced using the same approach based on customer demand.
Kumar Priyesh, Business Head and Director, Automotive Brands, Stellantis India, said, “Guided by the Citroën 2.0 strategy for India we listen closely, act quickly and build what customers ask for. By moving to a bookings‑led mechanism for select variants, we can align capacity with real demand, sharpen our portfolio and bring stronger value to customers. The Aircross X Max Turbo (5‑seater) and C3 Live (O) are the first outcomes under this approach, with rolling actions planned. This is just the beginning as we remain agile to demand signals.”
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